Semiotics is the theory of a man named Saussure who stated that “in everything there is a sign and a signified” this means in every word, symbol, image and sound can have other connotations, this means that if you gave somebody else a red rose this can show that you love them, the red rose is the signifier and the signified is the love you feel for that person you gave the red rose to, this can be linked to a music magazine as if a woman was on the front cover of a magazine with swim wear on this could signify sex appeal in the magazine.
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